(Surfactant, Anionic)

PURPOSE:

Sodium Lauryl Sulfate is a negatively charged surfactant, which allows it to attract oil and dirt without binding to hair, and rinses very well. It creates a lathering effect that makes it a deep cleaner.

IMPLICATIONS:

This ingredient is very stripping, leaves hair dry, and is moderately irritating.

This Ingredient is likely to be found in ....